WHAT IS DISPLAY ADVERTISING?
In it’s simplest explanation, it is an ad that appears on a website or social media platform. Although this is a simple explanation, this is a highly sophisticated, targeted advertising solution that can achieve many things from building brand awareness to driving clicks to websites to driving foot traffic to events and retargeting visitors to your website. Did you ever do a search like ‘tick bite on my dog’, then afterwards start seeing ads for 1-800-PetMeds? Or a couple days after looking at that beautiful necklace on Pandora.com, you start seeing that exact necklace while browsing your Facebook feed? These are all examples of display advertising. These types of ads have progressed immensely since their inception, allowing the business to target not just on demographics and geographics, but also on people’s behavior, interests and shopping patterns! Scary, Huh?
TARGETED DISPLAY ADVERTISING
Reach the right audience and build your brand!
Build trust and knowledge of your brand
Place your business in front of people where they spend most of their time: the web. By tracking current and past online behaviors, we can better deliver your messages to customers looking for products and services just like yours through custom, digital ads.
Reconnect with people who visited your site
Get even more leads by reaching those who’ve visited your site, but did not convert. Retarget lost leads with custom ads on desktop and mobile sites, blogs, and more. Plus, increase return visits to your website.
Utilize Geofencing to drive Conversions
Geofencing is a location-based service that businesses use to engage their audience by sending relevant messages to smartphone users who enter a pre-defined location or geographic area. Whether it be a competitors showroom, places where your typical audience congregates, or even an event like a ball game, we can serve your ad to your specific audiences.