Whether you’re just starting out on your own, or you’ve been in business for years, as a contractor, having an effective online presence is crucial. Your website is the core that all of your other advertising points to. So it needs to be compelling, easy to navigate and designed to convert visitors into clients.
Here’s why your competitors might be ranking above you, and what you can do about it.
If you want to improve your online presence, the first thing we’ll tell you to do is complete your Google My Business profile—that is, fill out all fields for your contact information, get customer reviews, seed your Q&A section, and regularly publish posts.